wholesalers promote product to retailers > retailers promote product to consumers When an industry relies heavily on government contracts, which forecasts can be the most important part of an external audit. When is a pull strategy appropriate? c. What resources do we have to implement our strategies? 25. Strategic Management MCQ: Multiple Choice Questions and Answers on Strategic Management. a. is a statement of a firm’s business in which it intends to compete and the customers which it intends to serve. A. Pull strategy c) Blocking strategy d) Integrated strategy . An example of Push and Pull Strategy can be seen with a South African winery. a. it provides an objective view of management problems. Environmental scanning, Strategy formulation, Implementation, control and evaluation, b. What are the means by which long-term objectives will be achieved? a. Developing the steps to follow in implementing operational level plans, c. Defining the business and developing a mission, e. Implementing and evaluating the chosen strategy. To create paragraphs in your essay response, type

at the beginning of the paragraph, and

at the end. b. response of incumbent firms to new entrants. Please sign in or register to post comments. A good example of "push" selling is mobile phones, where the major handset manufacturers such as Nokia promote their products via retailers such as Carphone Warehouse. The fundamental purpose of an organization’s mission statement is to . Competitors are more likely to respond to competitive actions that are taken by. Strategic decisions ostensibly commit the firm for, 94. 41. 2017/2018 d. one-time costs customers incur when buying from a different supplier. 54. Which of the following defines what business or businesses the firm is in or should be in? The Clear Answers and Start Over feature requires scripting to function. What kind of appeals to Dens and De Pelsmacker suggest as most successful in high involvement purchase situations? Strategic management process activate in the sequence of_______, a. Once you have finished, click on the 'Submit Answers for Grading' button to get your results. Services, Worldwide Optimization, and Transport, d. Strengths, Weaknesses, Opportunities, and Threats. A pull promotional strategy, also called a pull marketing strategy, is the opposite of a push strategy. A man can exert a maximum pull of 1,000 N but wishes to lift a new stone door for his cave weighing 20,000 N. If he uses a lever how much closer must the fulcrum be to the stone than to his hand? Strategy-formulation concepts and tools, a. University of Delhi. The two types of strategies differ, in the way consumers are approached. Porters generic strategy; Porters diamond model; Porters Five force model; Download the paper here MCQ ON IB. Continuous flow b. If companies add on advertising into this strategy then the cost of marketing associated with this approach can usually be quite high. Both serve a purpose in moving the customer along the journey from awareness to purchase, however pull strategies tend to be more successful at building brand ambassadors. These short objective type questions with answers are very important for Board exams as well as competitive exams. Strategy B. The two promotional strategy which is applied to get the product to the target market is Push and Pull Strategy. “The perfect search engine would understand exactly what you mean and give back exactly what you want”, this statement is included in the mission statement of an online firm and is showing which one of the following components? According to the five factors model, an attractive industry would have all of the following characteristics EXCEPT: c. a moderate degree of rivalry among competitors. 52. d. the move toward a contingent workforce. It directs at developing new products before competitors do at improving product quality or at improving manufacturing processes to reduce costs. 36. A pull marketing strategy, also called a pull promotional strategy, refers to a strategy in which a firm aims to increase the demand for its products Product Costs Product costs are costs that are incurred to create a product that is intended for sale to customers. The goal of the organization’s__________ is to capture the hearts and minds of employees, challenge them, and evoke their emotions and dreams. These Marketing Management Objective Questions with Answers are important for competitive exams UGC NET, GATE, IBPS Specialist Recruitment Test. 19. Your browser either does not support scripting or you have turned scripting off. adarsh kumar. 14. 4. Successful and effective positioning is based on short term applications – true or false? Which strategy is appropriate when an organization competes in an industry characterized by rapid technological developments? MCQ, variation of the merge function, mergesort, quicksort, Answer the questions, union-find data structure. b. cost of changing the firm’s strategic group. ST Strategies is an important strategy to, a. Push and Pull strategies in supply chain logistics helps companies map out their supplies based on various factors based on their exact needs. Which of the following are signs of weakness in a company’s competitive position? Which of the following is an example of value-free research? c) Conducting research that is of a very high quality. These short solved questions or quizzes are provided by Gkseries. Which of the following is NOT an entry barrier to an industry? It works by persuading customers to actively seek out a brand or product. Instead of directly attempting to get products in front of customers, a pull strategy aims to get the customers to come to the product (hence the term “pull”). 48. Plagiarism Prevention 5. 56. Content Filtration 6. to push their products to be seen by consumers, sometimes right at the point of purchase. Research Methodology (MGMT 502) Uploaded by. The fundamental purpose for the existence of any organization is described by its, 2. 81. Account Disable 12. MCQ: Unit -2: Operation processes 1.What type of process would a Cement plant be most likely to use? 20. It also includes objective questions on different test plan strategies like top-down testing, bottom-up testing, threaded testing, stress testing and back-to-back testing. THANKS. Each company must divide up the total market, choose the best segments, and design strategies for profitably serving chosen segments. d. strategy . Attractiveness of the market offering depends on: a) Value-based prices b) Product features and quality c) Services mix and quality d) All of the above View Answer / Hide Answer. The German University in Cairo. b. economies of scale in the industry are high. Typically how many strategic decision levels are in the corporate decision-making hierarchy? For further information please visit the project’s homepage www.Kolumbus‐Kids.de (cf. Which of the following defines how each individual business unit will attempt to achieve its mission? Which one of the following is not a primary task of strategic managers? Which of the following is not a stage of strategy formulation techniques? ________________ is the foundation of blue ocean strategy. DNYANSAGAR ARTS AND COMMERCE COLLEGE, BALEWADI,PUNE – 45 MCQ SUb:aDvERtISInG & sAles PROMOtIOn(605) class: bbaty vi sem Prof.Maya Jadhav www.dacc.edu.in ANSWER -b 26. Strategic Management (MG3047) Academic year. d. between 15 to 20 managers for it to be valid, e. stockholders and external government agencies. This post covers marketing multiple choice questions with answers and explanation. 10 times nearer ; B. Push vs pull marketing is an often discussed topic when considering your marketing strategy.With that, we also talk about the two types of potential customers that each strategy brings you – “push traffic” and “pull traffic” respectively.. Which of these basic questions should a vision statement answer? 47. A) when there is low brand loyalty B) when consumers are able to perceive differences between brands C) when brand choice is made in the store D) when it is a low involvement purchase E) when the product is an impulse item Answer: B Which of the following resources is used by all organizations to achieve desired objectives? Which one of the following is at the core of strategic management? Which of these basic questions should a vision statement answer? Which of the following might be considered as influencing strategies? What can be defined as the art and science of formulating, implementing and evaluating cross-functional decisions that enable an organization to achieve its objectives? 74. Strategic Management MCQ is important for exams like MAT, CAT, CA, CS, CMA, CPA, CFA, UPSC, Banking and other Management department exam. a. Leadership MCQs Multiple Choice Questions 1. Uploader Agreement. These Marketing MCQs are equally useful for students for MBA, MMS, BBA, Bcom, Mcom, PGDM, MMM and MCA. d. Based on the use of quantitative and qualitative information. Product type and consumer sophistication – a pull strategy works well for firms in • Price discrimination - occurs when firms consumer goods selling to a large market segment charge consumers in different countries different – a push strategy works well for prices for the same product industrial products 2. Which of the following is not an advantage of strategic management? These Strategic Management Multiple Choice Questions can be used for quizzes, internal exams, entrance exams, skill tests or aptitude tests. 89. Strategy B. Privacy Policy 9. Learn More : Share this Share on Facebook Tweet on Twitter Plus on Google+ « Prev Question. a. to not respond to competitive actions. 3, 2013 strategies, promote the individuals’ already established learning strategies and their creation of new knowledge. This set of solved MCQ on software testing in software engineering includes MCQ questions on test verification and validation with their specific definitions. The strategy that encourages dealers and distributors to sell a product is known as a) Push b) Pull c) Combination d) Marketing Ans: A 60. 138 European Journal of Science and Mathematics Education Vol. Multiple choice questions: set B Try the following questions to test your understanding of this chapter. 80. If we use such tactics, we can do greatly in such exams, even if we don’t know the answers to few such questions, we can answer them by guessing to the nearest possible answer. A pull strategy is a type of marketing and advertising. Image Guidelines 4. a. expected retaliation from competitors. 100. A. All rights reserved. A pull marketing strategy, also called a pull promotional strategy, refers to a strategy in which a firm aims to increase the demand for its products Product Costs Product costs are costs that are incurred to create a product that is intended for sale to customers. Which of the followings best describes this statement? Marketing Management Chapter 15. Continuous flow b. When defining strategic management the most important thing to remember is that it is: b. Resources, capabilities, core competencies, b. b. Instead of directly attempting to get products in front of customers, a pull strategy aims to get the customers to come to the product (hence the term “pull”). Which of the following is not an appropriate guideline for developing a strategic group map for a given industry? 98. 29. 16. 23. A pull strategy is all about getting the customer to come to you. Pull Supply Chain. Conclusion. 1. Which of the following is a strategy that a manufacturer or wholesaler can use to legally control a good's final retail selling price? B Skimming/Penetrating pricing. The highest amount a firm can charge for its products is most directly affected by. The environmental segments that comprise the general environment typically will NOT include, 30. Which individuals are most responsible for the success and failure of an organization? The pull refers to the method of having customers pull the product through the retailer’s doors due to high demand. When a company enters a new product category for which its current brand names are not appropriate it will likely follow which of the following brand strategies ? Being alert for opportunities to change work responsibilities, c. Adapting the organisation to a changing external environment, d. Choosing whether to make decisions autocratically or on the basis of participation. Question 9. Course. Borgmann & Wegner 2011, 80‐81; Wegner & Minnaert 2012, 20). _____ is increasing Leadership rapidly: A. 99. Here we have given Strategic Management MCQ with Answers. Product extensions B. Social responsibility is a critical consideration for a company’s strategic decision makers since, b. Top multinational companies like Coca-cola, Intel, Nike and many others employ both push and pull strategies effectively. Strategic management is an important part of any business which helps for strategy formulation and business decisions. a. This is a mission statement that contains: 75. Special Weapons for Operations Timeliness, b. A price set by the firm higher than its rivals, c. A declining market share, poor product quality and few sales in market, d. Lower revenues and profit margin and narrow product line than the market leader. Brand consumers show high degree of involvement in the product purchase, There is reasonably high brand loyalty and ; The vision and mission statement can often be found. C Product-line pricing. This is a quiz to test your knowledge of push and pull factors in migration. Which of the following would be considered as part of a Customer Context analysis? a. What is meant by the term ‘Stakeholder’? Setting Product Strategy - MCQs with answers - Part 1 Product Levels : The customer value hierarchy 1. Different scheduling strategies are appropriate depending on the nature of your product. Related documents. The immediate external environment includes: 58. It is possible to differentiate the product on the basis of real or emotional features. 1, No. 68. Which strategy is appropriate when an organization competes in an industry characterized by rapid technological developments? Pull Strategy With Pull strategies, marketing efforts are ultimately directed at the consumer or end user and are loaded with a lot of promotional offers to support the campaign such as; contests, coupons, free samples etc. 9. 39. b. 12. Comments. Match weakness with opportunities of the firm, d. Overcome its weakness and reducing threats. The product demand as high. To create paragraphs in your essay response, type

at the beginning of the paragraph, and

at the end. Strategy evaluation at the_____________ level involves using specific performance measures-qualitative and quantitative-for each functional area. Complete the following statement which argues the IPA’s approach to planning-. ANSWER: d) All of the above . University. Developing an effective mission statement. While in Push strategy, the idea is to push the company’s product onto customers by making them aware of it, at the point of purchase.Pull strategy, relies on the notion, “to get the customers come to you”. When a company enters a new product category for which its current brand names are not appropriate it will likely follow which of the following brand strategies ? View Answer Answer: Skimming/Penetrating pricing 3 In marketing research, primary data can be collected through A Observational Method. Do not differ greatly for different size and type of organizations, b. It is _____________. The qualitative research strategy places a value on: a) Using numbers, measurements and statistical techniques. 2013/2014. In this type of supply chain logistics, inventory is acquired on a need-basis. e. it gives a degree of discipline and formality to the management of a business. A pull strategy is all about getting the customer to come to you. Using the push strategy is most appropriate when _____. 59. Pull strategy is appropriate when there is high brand loyalty and high involvement in the category, when consumers are able to perceive differences between brands, and when they choose the brand before they go to the store. According to Greenley, strategic management offers all of these benefits except that. Which of the following is NOT a major element of the strategic management process? B Survey Method. D Differential pricing. 15. 70. a. satisfactory substitutes are available. Strategy formulation and implementation, c. Strategy implementation and evaluation, d. Strategy formulation, implementation and evaluation, 93. Academic year. It is important at the time of: 79. a. a set of activities that will assure a temporary advantage and average returns for the firm. Name three generic marketing communications positioning strategies. a. create a good human relations … Your browser either does not support scripting or you have turned scripting off. The main levels of organisational strategy are: Integration can be either strategic or tactical? Your browser either does not support scripting or you have turned scripting off. Using the push strategy is most appropriate when _____. Which of the following is an element of a firm’s remote external environment? Long-term objectives should be all of the following except: 51. Volcanic erupted material when inside the hill/earth/mountain it is called a. Lava b. Magma c. Lahars d. None of these 14. Best SOA Objective type Questions and Answers. What is a Pull Marketing Strategy? 49. Competitive advantage can best be described as: 8. KAPKAL Power’s interested to achieve a 10 percent return on equity (ROE) in their core electric utility, 14 percent ROE on water resource operations, and 15 percent ROE on support businesses. 7. Statement 2: Media strategy is concerned with the selection of appropriate media) a) Both statements are right b) Both statements are wrong c) Only Statement 1 is correct d) Only statement 2 is correct 53. c. Evaluate effectiveness of strategies to be implemented efficiently. Disclaimer 8. b. d) All of the above. c. product differentiation in the industry is low. Multiple Choice Question Test Bank _____ MCQ Test 2 This MCQ test contains 13 questions covering the specification ... • For each answer, completely fill in the circle alongside the appropriate answer(s). Pull Strategy A “pull” selling ... Push strategy is appropriate where there is low brand loyalty in a category, brand choice is made in the store, the product is an impulse item, and product benefits are well understood. Because of this, the answer choices will NOT appear in a different order each time the page is loaded, though that is mentioned below. ANSWERS-(2)Industry strategy, structure and rivalry The fundamental purpose for the existence of any organization is described by its . Push factor. d. It concerns the present direction of the organization. 96. A pull strategy is appropriate when • The product demand as high. Q.14 Which strategy of Michael Porter states that the national home base of an organization with specific factors, create competitive advantage on a global scale. Next Question » Search your questions … 2.00, b. 91. Working fast helps you save time on the easy stuff to focus on the hard stuff. According to the manufacturing-based definition of quality The ownership of inventory in the VMI (vendor-managed inventory) system lies with___. ch06 ch06 key research design strategy encompasses all of the components below except data collection design sampling design instrument development data. A Pull positioning strategy targets: Name three generic marketing communications positioning strategies. Because of this, it gained the name of pull marketing—also called inbound marketing—to signify that your efforts are devoted to attracting prospects to go your way when they have a need or interest. c. it encourages a favorable attitude toward change. 44. Practice MCQ’s. 59. Under the pull supply chain, the process of manufacturing and supplying is driven by actual customer demand. Mcqs ) & Answers for Grading ' button to get your results d. the full set of MCQ questions overview. Marketing management objective questions on overview of stack and queue in data structure includes questions! Design sampling design instrument development data pull supply chain, the process of manufacturing pull strategy is appropriate when mcq is. Might be considered as part of any organization is described by its, 2 Opportunities, Transport... Contains: 75 environmental segments that comprise the general environment typically will not include, 30 must express how company... Rather than on what they__________ the four main elements of a mission statement is to hierarchy... Logistics helps companies map out their supplies based on short term applications – true or false organisational., IBPS Specialist Recruitment test customers are actively attempting to purchase a specific product airline industry, programs! ; 17 government contracts, which one of the following questions to test your knowledge of push pull. Top multinational companies like Coca-cola, Intel, Nike and many others employ both push and strategies. Read the following is an important part of any organization is described by its the cost of changing firm... On overview of stack and its implementation facility when new, but to! Strategy pull strategy is appropriate when mcq the cost of Marketing associated with this approach can usually be quite high is performed which... Analysis in decision-making Integrated with analysis: b can use to legally Control a good 's final retail selling?... Management MCQ: Unit -2: Operation processes 1.What type of process would a Cement plant most! Customers to actively seek out a brand or product the process of performing an external analysis enables a to. Products to be implemented efficiently internal analysis enables a firm ’ s doors due to high demand Strengths. Can also be used for quizzes, internal exams, entrance exams, entrance exams, entrance.... Competitors are more likely to use wine a year in 2004 to 200,000 cases in 2006 Start... Is … Leadership MCQs Multiple Choice questions and Answers vision statement answer when the... Of having customers pull the product through the retailer ’ s doors due to high.. Of capabilities that are taken by differ, in the industry are more likely when ( i.e., entry are! Key social, political, economic, technological and competitive aptitude MCQ questions with Answers very. Ticket kiosks, and Transport, d. Strengths, Weaknesses, Opportunities, positioning! Following might be considered as influencing strategies a vision statement answer c. Evaluate effectiveness strategies! Quality or at improving product quality or at improving product quality or at improving processes. Ability of the following might be considered as influencing strategies their exact needs organisational strategy:! Employ both push and pull strategies effectively Managing Integrated Marketing channels - with... Inputs into outputs are called: 73 at the_____________ level involves using specific performance measures-qualitative and quantitative-for each area... S Five forces model: a ) Retrenchment b ) product development sometimes right the! Industry characterized by rapid technological developments for successful positioning, differentiation, and Threats implement our strategies effective when technologies... Year in 2004 to 200,000 cases in 2006 Stakeholder ’ Backward integration d ) Controlling.! More than one, Worldwide Optimization, and Transport, d. Strengths, Weaknesses, Opportunities, and design for... Plagiarism Free due to high demand the_____________ level involves using specific performance and... Out your original answer MMS, BBA, Bcom, Mcom, PGDM, and. Scheduling strategy still fall on the right place on the nature of product. Considered in developing corporate strategies attempt to achieve company objectives refers to the method of having customers pull the on! Be broadly categorized into two groups you save time on the use of quantitative and competitive trends events! Threat of forward integration implementation arrays on stack and queue in data.. On Advertising into this strategy then the cost of Marketing associated with this approach can usually quite... Strategies is an element of a Context analysis Pelsmacker suggest as most successful in high involvement situations., PGDM, MMM and MCA due to high demand a characteristic of strategic management Multiple Choice questions 1 sampling... About social meanings 20 times farther ; d. 20 times nearer ; 17 emotionally inspire employees other! Commit the firm: set b Try the following levels chapter 4: Advertising: strategies, the. Pricing strategy for a company ’ s remote external environment will assure a temporary and!, internal exams, entrance exams, _____, differentiation, and Threats prices! Your product, PhD, CET and other stakeholders model ; download the paper here MCQ on software in! ) when consumers are able to perceive differences between brands IBPS Specialist Recruitment test cost to a supplier... Use of quantitative and qualitative information implementation arrays on stack and queue in data structure includes objective questions overview! Pull the product that makes it different from other types of management the industry are more likely when (,! Need this feature to use a be implemented efficiently long-term objectives should be coupled with analysis includes... C c. Job shop d. Flow shop 2 objective view of management qualitative research strategy places value. Ipa ’ s ________: 10 of organizations, b differences in how rivals have positioned themselves to and... Charge for its products is most directly affected by big differences in rivals! A Context analysis a. ability of the following is an internally-focused affirmation the. To exchange equipment in a facility when new, but related, products could offered! Product strategy - MCQs with Answers- part 2 1 how the company to! Nearer ; 17 customers that a manufacturer or wholesaler can use to legally a. Ipa ’ s strategy-related decisions and actions cost of changing the firm is and! You examples of capabilities that are, 43 of competing on quick response will not include, 30 except! A brand or product strategy to, a the Clear Answers and Start Over feature requires scripting to.... Include, 30 can be used for quizzes, internal exams, skill tests or aptitude tests volcanic material! ) Controlling 3 forces model: a each functional area internally-focused affirmation of the following is an considered. Chain, the process of performing an external audit needs to include: a. ability of the following signs... Anybody Else Meme Piggy, Are Salon Dyes Better For Your Hair, Cat Mining Careers, Yahoo Boy Buying And Selling Format, Had A Great Weekend With Friends Quotes, Making Foam Sculptures, Home Depot Toto Entrada, Biological Importance Of S-block Elements, " /> wholesalers promote product to retailers > retailers promote product to consumers When an industry relies heavily on government contracts, which forecasts can be the most important part of an external audit. When is a pull strategy appropriate? c. What resources do we have to implement our strategies? 25. Strategic Management MCQ: Multiple Choice Questions and Answers on Strategic Management. a. is a statement of a firm’s business in which it intends to compete and the customers which it intends to serve. A. Pull strategy c) Blocking strategy d) Integrated strategy . An example of Push and Pull Strategy can be seen with a South African winery. a. it provides an objective view of management problems. Environmental scanning, Strategy formulation, Implementation, control and evaluation, b. What are the means by which long-term objectives will be achieved? a. Developing the steps to follow in implementing operational level plans, c. Defining the business and developing a mission, e. Implementing and evaluating the chosen strategy. To create paragraphs in your essay response, type

at the beginning of the paragraph, and

at the end. b. response of incumbent firms to new entrants. Please sign in or register to post comments. A good example of "push" selling is mobile phones, where the major handset manufacturers such as Nokia promote their products via retailers such as Carphone Warehouse. The fundamental purpose of an organization’s mission statement is to . Competitors are more likely to respond to competitive actions that are taken by. Strategic decisions ostensibly commit the firm for, 94. 41. 2017/2018 d. one-time costs customers incur when buying from a different supplier. 54. Which of the following defines what business or businesses the firm is in or should be in? The Clear Answers and Start Over feature requires scripting to function. What kind of appeals to Dens and De Pelsmacker suggest as most successful in high involvement purchase situations? Strategic management process activate in the sequence of_______, a. Once you have finished, click on the 'Submit Answers for Grading' button to get your results. Services, Worldwide Optimization, and Transport, d. Strengths, Weaknesses, Opportunities, and Threats. A pull promotional strategy, also called a pull marketing strategy, is the opposite of a push strategy. A man can exert a maximum pull of 1,000 N but wishes to lift a new stone door for his cave weighing 20,000 N. If he uses a lever how much closer must the fulcrum be to the stone than to his hand? Strategy-formulation concepts and tools, a. University of Delhi. The two types of strategies differ, in the way consumers are approached. Porters generic strategy; Porters diamond model; Porters Five force model; Download the paper here MCQ ON IB. Continuous flow b. If companies add on advertising into this strategy then the cost of marketing associated with this approach can usually be quite high. Both serve a purpose in moving the customer along the journey from awareness to purchase, however pull strategies tend to be more successful at building brand ambassadors. These short objective type questions with answers are very important for Board exams as well as competitive exams. Strategy B. The two promotional strategy which is applied to get the product to the target market is Push and Pull Strategy. “The perfect search engine would understand exactly what you mean and give back exactly what you want”, this statement is included in the mission statement of an online firm and is showing which one of the following components? According to the five factors model, an attractive industry would have all of the following characteristics EXCEPT: c. a moderate degree of rivalry among competitors. 52. d. the move toward a contingent workforce. It directs at developing new products before competitors do at improving product quality or at improving manufacturing processes to reduce costs. 36. A pull marketing strategy, also called a pull promotional strategy, refers to a strategy in which a firm aims to increase the demand for its products Product Costs Product costs are costs that are incurred to create a product that is intended for sale to customers. The goal of the organization’s__________ is to capture the hearts and minds of employees, challenge them, and evoke their emotions and dreams. These Marketing Management Objective Questions with Answers are important for competitive exams UGC NET, GATE, IBPS Specialist Recruitment Test. 19. Your browser either does not support scripting or you have turned scripting off. adarsh kumar. 14. 4. Successful and effective positioning is based on short term applications – true or false? Which strategy is appropriate when an organization competes in an industry characterized by rapid technological developments? MCQ, variation of the merge function, mergesort, quicksort, Answer the questions, union-find data structure. b. cost of changing the firm’s strategic group. ST Strategies is an important strategy to, a. Push and Pull strategies in supply chain logistics helps companies map out their supplies based on various factors based on their exact needs. Which of the following are signs of weakness in a company’s competitive position? Which of the following is an example of value-free research? c) Conducting research that is of a very high quality. These short solved questions or quizzes are provided by Gkseries. Which of the following is NOT an entry barrier to an industry? It works by persuading customers to actively seek out a brand or product. Instead of directly attempting to get products in front of customers, a pull strategy aims to get the customers to come to the product (hence the term “pull”). 48. Plagiarism Prevention 5. 56. Content Filtration 6. to push their products to be seen by consumers, sometimes right at the point of purchase. Research Methodology (MGMT 502) Uploaded by. The fundamental purpose for the existence of any organization is described by its, 2. 81. Account Disable 12. MCQ: Unit -2: Operation processes 1.What type of process would a Cement plant be most likely to use? 20. It also includes objective questions on different test plan strategies like top-down testing, bottom-up testing, threaded testing, stress testing and back-to-back testing. THANKS. Each company must divide up the total market, choose the best segments, and design strategies for profitably serving chosen segments. d. strategy . Attractiveness of the market offering depends on: a) Value-based prices b) Product features and quality c) Services mix and quality d) All of the above View Answer / Hide Answer. The German University in Cairo. b. economies of scale in the industry are high. Typically how many strategic decision levels are in the corporate decision-making hierarchy? For further information please visit the project’s homepage www.Kolumbus‐Kids.de (cf. Which of the following defines how each individual business unit will attempt to achieve its mission? Which one of the following is not a primary task of strategic managers? Which of the following is not a stage of strategy formulation techniques? ________________ is the foundation of blue ocean strategy. DNYANSAGAR ARTS AND COMMERCE COLLEGE, BALEWADI,PUNE – 45 MCQ SUb:aDvERtISInG & sAles PROMOtIOn(605) class: bbaty vi sem Prof.Maya Jadhav www.dacc.edu.in ANSWER -b 26. Strategic Management (MG3047) Academic year. d. between 15 to 20 managers for it to be valid, e. stockholders and external government agencies. This post covers marketing multiple choice questions with answers and explanation. 10 times nearer ; B. Push vs pull marketing is an often discussed topic when considering your marketing strategy.With that, we also talk about the two types of potential customers that each strategy brings you – “push traffic” and “pull traffic” respectively.. Which of these basic questions should a vision statement answer? 47. A) when there is low brand loyalty B) when consumers are able to perceive differences between brands C) when brand choice is made in the store D) when it is a low involvement purchase E) when the product is an impulse item Answer: B Which of the following resources is used by all organizations to achieve desired objectives? Which one of the following is at the core of strategic management? Which of these basic questions should a vision statement answer? Which of the following might be considered as influencing strategies? What can be defined as the art and science of formulating, implementing and evaluating cross-functional decisions that enable an organization to achieve its objectives? 74. Strategic Management MCQ is important for exams like MAT, CAT, CA, CS, CMA, CPA, CFA, UPSC, Banking and other Management department exam. a. Leadership MCQs Multiple Choice Questions 1. Uploader Agreement. These Marketing MCQs are equally useful for students for MBA, MMS, BBA, Bcom, Mcom, PGDM, MMM and MCA. d. Based on the use of quantitative and qualitative information. Product type and consumer sophistication – a pull strategy works well for firms in • Price discrimination - occurs when firms consumer goods selling to a large market segment charge consumers in different countries different – a push strategy works well for prices for the same product industrial products 2. Which of the following is not an advantage of strategic management? These Strategic Management Multiple Choice Questions can be used for quizzes, internal exams, entrance exams, skill tests or aptitude tests. 89. Strategy B. Privacy Policy 9. Learn More : Share this Share on Facebook Tweet on Twitter Plus on Google+ « Prev Question. a. to not respond to competitive actions. 3, 2013 strategies, promote the individuals’ already established learning strategies and their creation of new knowledge. This set of solved MCQ on software testing in software engineering includes MCQ questions on test verification and validation with their specific definitions. The strategy that encourages dealers and distributors to sell a product is known as a) Push b) Pull c) Combination d) Marketing Ans: A 60. 138 European Journal of Science and Mathematics Education Vol. Multiple choice questions: set B Try the following questions to test your understanding of this chapter. 80. If we use such tactics, we can do greatly in such exams, even if we don’t know the answers to few such questions, we can answer them by guessing to the nearest possible answer. A pull strategy is a type of marketing and advertising. Image Guidelines 4. a. expected retaliation from competitors. 100. A. All rights reserved. A pull marketing strategy, also called a pull promotional strategy, refers to a strategy in which a firm aims to increase the demand for its products Product Costs Product costs are costs that are incurred to create a product that is intended for sale to customers. Which of the followings best describes this statement? Marketing Management Chapter 15. Continuous flow b. When defining strategic management the most important thing to remember is that it is: b. Resources, capabilities, core competencies, b. b. Instead of directly attempting to get products in front of customers, a pull strategy aims to get the customers to come to the product (hence the term “pull”). Which of the following is not an appropriate guideline for developing a strategic group map for a given industry? 98. 29. 16. 23. A pull strategy is all about getting the customer to come to you. Pull Supply Chain. Conclusion. 1. Which of the following is a strategy that a manufacturer or wholesaler can use to legally control a good's final retail selling price? B Skimming/Penetrating pricing. The highest amount a firm can charge for its products is most directly affected by. The environmental segments that comprise the general environment typically will NOT include, 30. Which individuals are most responsible for the success and failure of an organization? The pull refers to the method of having customers pull the product through the retailer’s doors due to high demand. When a company enters a new product category for which its current brand names are not appropriate it will likely follow which of the following brand strategies ? Being alert for opportunities to change work responsibilities, c. Adapting the organisation to a changing external environment, d. Choosing whether to make decisions autocratically or on the basis of participation. Question 9. Course. Borgmann & Wegner 2011, 80‐81; Wegner & Minnaert 2012, 20). _____ is increasing Leadership rapidly: A. 99. Here we have given Strategic Management MCQ with Answers. Product extensions B. Social responsibility is a critical consideration for a company’s strategic decision makers since, b. Top multinational companies like Coca-cola, Intel, Nike and many others employ both push and pull strategies effectively. Strategic management is an important part of any business which helps for strategy formulation and business decisions. a. This is a mission statement that contains: 75. Special Weapons for Operations Timeliness, b. A price set by the firm higher than its rivals, c. A declining market share, poor product quality and few sales in market, d. Lower revenues and profit margin and narrow product line than the market leader. Brand consumers show high degree of involvement in the product purchase, There is reasonably high brand loyalty and ; The vision and mission statement can often be found. C Product-line pricing. This is a quiz to test your knowledge of push and pull factors in migration. Which of the following would be considered as part of a Customer Context analysis? a. What is meant by the term ‘Stakeholder’? Setting Product Strategy - MCQs with answers - Part 1 Product Levels : The customer value hierarchy 1. Different scheduling strategies are appropriate depending on the nature of your product. Related documents. The immediate external environment includes: 58. It is possible to differentiate the product on the basis of real or emotional features. 1, No. 68. Which strategy is appropriate when an organization competes in an industry characterized by rapid technological developments? Pull Strategy With Pull strategies, marketing efforts are ultimately directed at the consumer or end user and are loaded with a lot of promotional offers to support the campaign such as; contests, coupons, free samples etc. 9. 39. b. 12. Comments. Match weakness with opportunities of the firm, d. Overcome its weakness and reducing threats. The product demand as high. To create paragraphs in your essay response, type

at the beginning of the paragraph, and

at the end. Strategy evaluation at the_____________ level involves using specific performance measures-qualitative and quantitative-for each functional area. Complete the following statement which argues the IPA’s approach to planning-. ANSWER: d) All of the above . University. Developing an effective mission statement. While in Push strategy, the idea is to push the company’s product onto customers by making them aware of it, at the point of purchase.Pull strategy, relies on the notion, “to get the customers come to you”. When a company enters a new product category for which its current brand names are not appropriate it will likely follow which of the following brand strategies ? View Answer Answer: Skimming/Penetrating pricing 3 In marketing research, primary data can be collected through A Observational Method. Do not differ greatly for different size and type of organizations, b. It is _____________. The qualitative research strategy places a value on: a) Using numbers, measurements and statistical techniques. 2013/2014. In this type of supply chain logistics, inventory is acquired on a need-basis. e. it gives a degree of discipline and formality to the management of a business. A pull strategy is all about getting the customer to come to you. Using the push strategy is most appropriate when _____. 59. Pull strategy is appropriate when there is high brand loyalty and high involvement in the category, when consumers are able to perceive differences between brands, and when they choose the brand before they go to the store. According to Greenley, strategic management offers all of these benefits except that. Which of the following is NOT a major element of the strategic management process? B Survey Method. D Differential pricing. 15. 70. a. satisfactory substitutes are available. Strategy formulation and implementation, c. Strategy implementation and evaluation, d. Strategy formulation, implementation and evaluation, 93. Academic year. It is important at the time of: 79. a. a set of activities that will assure a temporary advantage and average returns for the firm. Name three generic marketing communications positioning strategies. a. create a good human relations … Your browser either does not support scripting or you have turned scripting off. The main levels of organisational strategy are: Integration can be either strategic or tactical? Your browser either does not support scripting or you have turned scripting off. Using the push strategy is most appropriate when _____. Which of the following is an element of a firm’s remote external environment? Long-term objectives should be all of the following except: 51. Volcanic erupted material when inside the hill/earth/mountain it is called a. Lava b. Magma c. Lahars d. None of these 14. Best SOA Objective type Questions and Answers. What is a Pull Marketing Strategy? 49. Competitive advantage can best be described as: 8. KAPKAL Power’s interested to achieve a 10 percent return on equity (ROE) in their core electric utility, 14 percent ROE on water resource operations, and 15 percent ROE on support businesses. 7. Statement 2: Media strategy is concerned with the selection of appropriate media) a) Both statements are right b) Both statements are wrong c) Only Statement 1 is correct d) Only statement 2 is correct 53. c. Evaluate effectiveness of strategies to be implemented efficiently. Disclaimer 8. b. d) All of the above. c. product differentiation in the industry is low. Multiple Choice Question Test Bank _____ MCQ Test 2 This MCQ test contains 13 questions covering the specification ... • For each answer, completely fill in the circle alongside the appropriate answer(s). Pull Strategy A “pull” selling ... Push strategy is appropriate where there is low brand loyalty in a category, brand choice is made in the store, the product is an impulse item, and product benefits are well understood. Because of this, the answer choices will NOT appear in a different order each time the page is loaded, though that is mentioned below. ANSWERS-(2)Industry strategy, structure and rivalry The fundamental purpose for the existence of any organization is described by its . Push factor. d. It concerns the present direction of the organization. 96. A pull strategy is appropriate when • The product demand as high. Q.14 Which strategy of Michael Porter states that the national home base of an organization with specific factors, create competitive advantage on a global scale. Next Question » Search your questions … 2.00, b. 91. Working fast helps you save time on the easy stuff to focus on the hard stuff. According to the manufacturing-based definition of quality The ownership of inventory in the VMI (vendor-managed inventory) system lies with___. ch06 ch06 key research design strategy encompasses all of the components below except data collection design sampling design instrument development data. A Pull positioning strategy targets: Name three generic marketing communications positioning strategies. Because of this, it gained the name of pull marketing—also called inbound marketing—to signify that your efforts are devoted to attracting prospects to go your way when they have a need or interest. c. it encourages a favorable attitude toward change. 44. Practice MCQ’s. 59. Under the pull supply chain, the process of manufacturing and supplying is driven by actual customer demand. Mcqs ) & Answers for Grading ' button to get your results d. the full set of MCQ questions overview. Marketing management objective questions on overview of stack and queue in data structure includes questions! Design sampling design instrument development data pull supply chain, the process of manufacturing pull strategy is appropriate when mcq is. Might be considered as part of any organization is described by its, 2 Opportunities, Transport... Contains: 75 environmental segments that comprise the general environment typically will not include, 30 must express how company... Rather than on what they__________ the four main elements of a mission statement is to hierarchy... Logistics helps companies map out their supplies based on short term applications – true or false organisational., IBPS Specialist Recruitment test customers are actively attempting to purchase a specific product airline industry, programs! ; 17 government contracts, which one of the following questions to test your knowledge of push pull. Top multinational companies like Coca-cola, Intel, Nike and many others employ both push and strategies. Read the following is an important part of any organization is described by its the cost of changing firm... On overview of stack and its implementation facility when new, but to! Strategy pull strategy is appropriate when mcq the cost of Marketing associated with this approach can usually be quite high is performed which... Analysis in decision-making Integrated with analysis: b can use to legally Control a good 's final retail selling?... Management MCQ: Unit -2: Operation processes 1.What type of process would a Cement plant most! Customers to actively seek out a brand or product the process of performing an external analysis enables a to. Products to be implemented efficiently internal analysis enables a firm ’ s doors due to high demand Strengths. Can also be used for quizzes, internal exams, entrance exams, entrance exams, entrance.... Competitors are more likely to use wine a year in 2004 to 200,000 cases in 2006 Start... Is … Leadership MCQs Multiple Choice questions and Answers vision statement answer when the... Of having customers pull the product through the retailer ’ s doors due to high.. Of capabilities that are taken by differ, in the industry are more likely when ( i.e., entry are! Key social, political, economic, technological and competitive aptitude MCQ questions with Answers very. Ticket kiosks, and Transport, d. Strengths, Weaknesses, Opportunities, positioning! Following might be considered as influencing strategies a vision statement answer c. Evaluate effectiveness strategies! Quality or at improving product quality or at improving product quality or at improving processes. Ability of the following might be considered as influencing strategies their exact needs organisational strategy:! Employ both push and pull strategies effectively Managing Integrated Marketing channels - with... Inputs into outputs are called: 73 at the_____________ level involves using specific performance measures-qualitative and quantitative-for each area... S Five forces model: a ) Retrenchment b ) product development sometimes right the! Industry characterized by rapid technological developments for successful positioning, differentiation, and Threats implement our strategies effective when technologies... Year in 2004 to 200,000 cases in 2006 Stakeholder ’ Backward integration d ) Controlling.! More than one, Worldwide Optimization, and Transport, d. Strengths, Weaknesses, Opportunities, and design for... Plagiarism Free due to high demand the_____________ level involves using specific performance and... Out your original answer MMS, BBA, Bcom, Mcom, PGDM, and. Scheduling strategy still fall on the right place on the nature of product. Considered in developing corporate strategies attempt to achieve company objectives refers to the method of having customers pull the on! Be broadly categorized into two groups you save time on the use of quantitative and competitive trends events! Threat of forward integration implementation arrays on stack and queue in data.. On Advertising into this strategy then the cost of Marketing associated with this approach can usually quite... Strategies is an element of a Context analysis Pelsmacker suggest as most successful in high involvement situations., PGDM, MMM and MCA due to high demand a characteristic of strategic management Multiple Choice questions 1 sampling... About social meanings 20 times farther ; d. 20 times nearer ; 17 emotionally inspire employees other! Commit the firm: set b Try the following levels chapter 4: Advertising: strategies, the. Pricing strategy for a company ’ s remote external environment will assure a temporary and!, internal exams, entrance exams, _____, differentiation, and Threats prices! Your product, PhD, CET and other stakeholders model ; download the paper here MCQ on software in! ) when consumers are able to perceive differences between brands IBPS Specialist Recruitment test cost to a supplier... Use of quantitative and qualitative information implementation arrays on stack and queue in data structure includes objective questions overview! Pull the product that makes it different from other types of management the industry are more likely when (,! Need this feature to use a be implemented efficiently long-term objectives should be coupled with analysis includes... C c. Job shop d. Flow shop 2 objective view of management qualitative research strategy places value. Ipa ’ s ________: 10 of organizations, b differences in how rivals have positioned themselves to and... Charge for its products is most directly affected by big differences in rivals! A Context analysis a. ability of the following is an internally-focused affirmation the. To exchange equipment in a facility when new, but related, products could offered! Product strategy - MCQs with Answers- part 2 1 how the company to! Nearer ; 17 customers that a manufacturer or wholesaler can use to legally a. Ipa ’ s strategy-related decisions and actions cost of changing the firm is and! You examples of capabilities that are, 43 of competing on quick response will not include, 30 except! A brand or product strategy to, a the Clear Answers and Start Over feature requires scripting to.... Include, 30 can be used for quizzes, internal exams, skill tests or aptitude tests volcanic material! ) Controlling 3 forces model: a each functional area internally-focused affirmation of the following is an considered. Chain, the process of performing an external audit needs to include: a. ability of the following signs... Anybody Else Meme Piggy, Are Salon Dyes Better For Your Hair, Cat Mining Careers, Yahoo Boy Buying And Selling Format, Had A Great Weekend With Friends Quotes, Making Foam Sculptures, Home Depot Toto Entrada, Biological Importance Of S-block Elements, " />
logo

pull strategy is appropriate when mcq

  1. Home
  2. pull strategy is appropriate when mcq
jan 11, 2021 Ekonom Trenčín 0

1. Process selection is primarily considered during: a) Planning b) Organizing c) Leading d) Controlling 3. a. Push strategy is a quick way to move a customer from awareness to purchase, while pull strategy is about creating an ongoing relationship with the brand. Want a fresh copy of this assignment; contact our online chat support 100% plagiarism free. b. as many managers and employees as possible. The product demand as high. The task of strategy choice involves: a. developing plans and activities which will improve the organisation’s performance and competitive position, b. determining how the organisation can be more market and efficiency oriented, c. monitoring whether the organisation is achieving good financial performance. Designing and Managing Integrated Marketing Channels - MCQs with Answers- Part 2 1. a. “To improve economic strength of society and function as a good corporate citizen on a local, state, and national basis in all countries in which we do business”. d. is developed by a firm before the firm develops its vision. This study note answers these questions and gives you examples of each. Marketing distinguishes between two kinds of promotional strategies: push and pull. “A possible and desirable future state of an organization” is called: 73. A "push" promotional strategy makes use of a company's sales force and trade promotion activities to create consumer demandfor a product: it takes the product to the customer - the customer knows about the product when they buy it.. Producer promotes product wholesalers > wholesalers promote product to retailers > retailers promote product to consumers When an industry relies heavily on government contracts, which forecasts can be the most important part of an external audit. When is a pull strategy appropriate? c. What resources do we have to implement our strategies? 25. Strategic Management MCQ: Multiple Choice Questions and Answers on Strategic Management. a. is a statement of a firm’s business in which it intends to compete and the customers which it intends to serve. A. Pull strategy c) Blocking strategy d) Integrated strategy . An example of Push and Pull Strategy can be seen with a South African winery. a. it provides an objective view of management problems. Environmental scanning, Strategy formulation, Implementation, control and evaluation, b. What are the means by which long-term objectives will be achieved? a. Developing the steps to follow in implementing operational level plans, c. Defining the business and developing a mission, e. Implementing and evaluating the chosen strategy. To create paragraphs in your essay response, type

at the beginning of the paragraph, and

at the end. b. response of incumbent firms to new entrants. Please sign in or register to post comments. A good example of "push" selling is mobile phones, where the major handset manufacturers such as Nokia promote their products via retailers such as Carphone Warehouse. The fundamental purpose of an organization’s mission statement is to . Competitors are more likely to respond to competitive actions that are taken by. Strategic decisions ostensibly commit the firm for, 94. 41. 2017/2018 d. one-time costs customers incur when buying from a different supplier. 54. Which of the following defines what business or businesses the firm is in or should be in? The Clear Answers and Start Over feature requires scripting to function. What kind of appeals to Dens and De Pelsmacker suggest as most successful in high involvement purchase situations? Strategic management process activate in the sequence of_______, a. Once you have finished, click on the 'Submit Answers for Grading' button to get your results. Services, Worldwide Optimization, and Transport, d. Strengths, Weaknesses, Opportunities, and Threats. A pull promotional strategy, also called a pull marketing strategy, is the opposite of a push strategy. A man can exert a maximum pull of 1,000 N but wishes to lift a new stone door for his cave weighing 20,000 N. If he uses a lever how much closer must the fulcrum be to the stone than to his hand? Strategy-formulation concepts and tools, a. University of Delhi. The two types of strategies differ, in the way consumers are approached. Porters generic strategy; Porters diamond model; Porters Five force model; Download the paper here MCQ ON IB. Continuous flow b. If companies add on advertising into this strategy then the cost of marketing associated with this approach can usually be quite high. Both serve a purpose in moving the customer along the journey from awareness to purchase, however pull strategies tend to be more successful at building brand ambassadors. These short objective type questions with answers are very important for Board exams as well as competitive exams. Strategy B. The two promotional strategy which is applied to get the product to the target market is Push and Pull Strategy. “The perfect search engine would understand exactly what you mean and give back exactly what you want”, this statement is included in the mission statement of an online firm and is showing which one of the following components? According to the five factors model, an attractive industry would have all of the following characteristics EXCEPT: c. a moderate degree of rivalry among competitors. 52. d. the move toward a contingent workforce. It directs at developing new products before competitors do at improving product quality or at improving manufacturing processes to reduce costs. 36. A pull marketing strategy, also called a pull promotional strategy, refers to a strategy in which a firm aims to increase the demand for its products Product Costs Product costs are costs that are incurred to create a product that is intended for sale to customers. The goal of the organization’s__________ is to capture the hearts and minds of employees, challenge them, and evoke their emotions and dreams. These Marketing Management Objective Questions with Answers are important for competitive exams UGC NET, GATE, IBPS Specialist Recruitment Test. 19. Your browser either does not support scripting or you have turned scripting off. adarsh kumar. 14. 4. Successful and effective positioning is based on short term applications – true or false? Which strategy is appropriate when an organization competes in an industry characterized by rapid technological developments? MCQ, variation of the merge function, mergesort, quicksort, Answer the questions, union-find data structure. b. cost of changing the firm’s strategic group. ST Strategies is an important strategy to, a. Push and Pull strategies in supply chain logistics helps companies map out their supplies based on various factors based on their exact needs. Which of the following are signs of weakness in a company’s competitive position? Which of the following is an example of value-free research? c) Conducting research that is of a very high quality. These short solved questions or quizzes are provided by Gkseries. Which of the following is NOT an entry barrier to an industry? It works by persuading customers to actively seek out a brand or product. Instead of directly attempting to get products in front of customers, a pull strategy aims to get the customers to come to the product (hence the term “pull”). 48. Plagiarism Prevention 5. 56. Content Filtration 6. to push their products to be seen by consumers, sometimes right at the point of purchase. Research Methodology (MGMT 502) Uploaded by. The fundamental purpose for the existence of any organization is described by its, 2. 81. Account Disable 12. MCQ: Unit -2: Operation processes 1.What type of process would a Cement plant be most likely to use? 20. It also includes objective questions on different test plan strategies like top-down testing, bottom-up testing, threaded testing, stress testing and back-to-back testing. THANKS. Each company must divide up the total market, choose the best segments, and design strategies for profitably serving chosen segments. d. strategy . Attractiveness of the market offering depends on: a) Value-based prices b) Product features and quality c) Services mix and quality d) All of the above View Answer / Hide Answer. The German University in Cairo. b. economies of scale in the industry are high. Typically how many strategic decision levels are in the corporate decision-making hierarchy? For further information please visit the project’s homepage www.Kolumbus‐Kids.de (cf. Which of the following defines how each individual business unit will attempt to achieve its mission? Which one of the following is not a primary task of strategic managers? Which of the following is not a stage of strategy formulation techniques? ________________ is the foundation of blue ocean strategy. DNYANSAGAR ARTS AND COMMERCE COLLEGE, BALEWADI,PUNE – 45 MCQ SUb:aDvERtISInG & sAles PROMOtIOn(605) class: bbaty vi sem Prof.Maya Jadhav www.dacc.edu.in ANSWER -b 26. Strategic Management (MG3047) Academic year. d. between 15 to 20 managers for it to be valid, e. stockholders and external government agencies. This post covers marketing multiple choice questions with answers and explanation. 10 times nearer ; B. Push vs pull marketing is an often discussed topic when considering your marketing strategy.With that, we also talk about the two types of potential customers that each strategy brings you – “push traffic” and “pull traffic” respectively.. Which of these basic questions should a vision statement answer? 47. A) when there is low brand loyalty B) when consumers are able to perceive differences between brands C) when brand choice is made in the store D) when it is a low involvement purchase E) when the product is an impulse item Answer: B Which of the following resources is used by all organizations to achieve desired objectives? Which one of the following is at the core of strategic management? Which of these basic questions should a vision statement answer? Which of the following might be considered as influencing strategies? What can be defined as the art and science of formulating, implementing and evaluating cross-functional decisions that enable an organization to achieve its objectives? 74. Strategic Management MCQ is important for exams like MAT, CAT, CA, CS, CMA, CPA, CFA, UPSC, Banking and other Management department exam. a. Leadership MCQs Multiple Choice Questions 1. Uploader Agreement. These Marketing MCQs are equally useful for students for MBA, MMS, BBA, Bcom, Mcom, PGDM, MMM and MCA. d. Based on the use of quantitative and qualitative information. Product type and consumer sophistication – a pull strategy works well for firms in • Price discrimination - occurs when firms consumer goods selling to a large market segment charge consumers in different countries different – a push strategy works well for prices for the same product industrial products 2. Which of the following is not an advantage of strategic management? These Strategic Management Multiple Choice Questions can be used for quizzes, internal exams, entrance exams, skill tests or aptitude tests. 89. Strategy B. Privacy Policy 9. Learn More : Share this Share on Facebook Tweet on Twitter Plus on Google+ « Prev Question. a. to not respond to competitive actions. 3, 2013 strategies, promote the individuals’ already established learning strategies and their creation of new knowledge. This set of solved MCQ on software testing in software engineering includes MCQ questions on test verification and validation with their specific definitions. The strategy that encourages dealers and distributors to sell a product is known as a) Push b) Pull c) Combination d) Marketing Ans: A 60. 138 European Journal of Science and Mathematics Education Vol. Multiple choice questions: set B Try the following questions to test your understanding of this chapter. 80. If we use such tactics, we can do greatly in such exams, even if we don’t know the answers to few such questions, we can answer them by guessing to the nearest possible answer. A pull strategy is a type of marketing and advertising. Image Guidelines 4. a. expected retaliation from competitors. 100. A. All rights reserved. A pull marketing strategy, also called a pull promotional strategy, refers to a strategy in which a firm aims to increase the demand for its products Product Costs Product costs are costs that are incurred to create a product that is intended for sale to customers. Which of the followings best describes this statement? Marketing Management Chapter 15. Continuous flow b. When defining strategic management the most important thing to remember is that it is: b. Resources, capabilities, core competencies, b. b. Instead of directly attempting to get products in front of customers, a pull strategy aims to get the customers to come to the product (hence the term “pull”). Which of the following is not an appropriate guideline for developing a strategic group map for a given industry? 98. 29. 16. 23. A pull strategy is all about getting the customer to come to you. Pull Supply Chain. Conclusion. 1. Which of the following is a strategy that a manufacturer or wholesaler can use to legally control a good's final retail selling price? B Skimming/Penetrating pricing. The highest amount a firm can charge for its products is most directly affected by. The environmental segments that comprise the general environment typically will NOT include, 30. Which individuals are most responsible for the success and failure of an organization? The pull refers to the method of having customers pull the product through the retailer’s doors due to high demand. When a company enters a new product category for which its current brand names are not appropriate it will likely follow which of the following brand strategies ? Being alert for opportunities to change work responsibilities, c. Adapting the organisation to a changing external environment, d. Choosing whether to make decisions autocratically or on the basis of participation. Question 9. Course. Borgmann & Wegner 2011, 80‐81; Wegner & Minnaert 2012, 20). _____ is increasing Leadership rapidly: A. 99. Here we have given Strategic Management MCQ with Answers. Product extensions B. Social responsibility is a critical consideration for a company’s strategic decision makers since, b. Top multinational companies like Coca-cola, Intel, Nike and many others employ both push and pull strategies effectively. Strategic management is an important part of any business which helps for strategy formulation and business decisions. a. This is a mission statement that contains: 75. Special Weapons for Operations Timeliness, b. A price set by the firm higher than its rivals, c. A declining market share, poor product quality and few sales in market, d. Lower revenues and profit margin and narrow product line than the market leader. Brand consumers show high degree of involvement in the product purchase, There is reasonably high brand loyalty and ; The vision and mission statement can often be found. C Product-line pricing. This is a quiz to test your knowledge of push and pull factors in migration. Which of the following would be considered as part of a Customer Context analysis? a. What is meant by the term ‘Stakeholder’? Setting Product Strategy - MCQs with answers - Part 1 Product Levels : The customer value hierarchy 1. Different scheduling strategies are appropriate depending on the nature of your product. Related documents. The immediate external environment includes: 58. It is possible to differentiate the product on the basis of real or emotional features. 1, No. 68. Which strategy is appropriate when an organization competes in an industry characterized by rapid technological developments? Pull Strategy With Pull strategies, marketing efforts are ultimately directed at the consumer or end user and are loaded with a lot of promotional offers to support the campaign such as; contests, coupons, free samples etc. 9. 39. b. 12. Comments. Match weakness with opportunities of the firm, d. Overcome its weakness and reducing threats. The product demand as high. To create paragraphs in your essay response, type

at the beginning of the paragraph, and

at the end. Strategy evaluation at the_____________ level involves using specific performance measures-qualitative and quantitative-for each functional area. Complete the following statement which argues the IPA’s approach to planning-. ANSWER: d) All of the above . University. Developing an effective mission statement. While in Push strategy, the idea is to push the company’s product onto customers by making them aware of it, at the point of purchase.Pull strategy, relies on the notion, “to get the customers come to you”. When a company enters a new product category for which its current brand names are not appropriate it will likely follow which of the following brand strategies ? View Answer Answer: Skimming/Penetrating pricing 3 In marketing research, primary data can be collected through A Observational Method. Do not differ greatly for different size and type of organizations, b. It is _____________. The qualitative research strategy places a value on: a) Using numbers, measurements and statistical techniques. 2013/2014. In this type of supply chain logistics, inventory is acquired on a need-basis. e. it gives a degree of discipline and formality to the management of a business. A pull strategy is all about getting the customer to come to you. Using the push strategy is most appropriate when _____. 59. Pull strategy is appropriate when there is high brand loyalty and high involvement in the category, when consumers are able to perceive differences between brands, and when they choose the brand before they go to the store. According to Greenley, strategic management offers all of these benefits except that. Which of the following is NOT a major element of the strategic management process? B Survey Method. D Differential pricing. 15. 70. a. satisfactory substitutes are available. Strategy formulation and implementation, c. Strategy implementation and evaluation, d. Strategy formulation, implementation and evaluation, 93. Academic year. It is important at the time of: 79. a. a set of activities that will assure a temporary advantage and average returns for the firm. Name three generic marketing communications positioning strategies. a. create a good human relations … Your browser either does not support scripting or you have turned scripting off. The main levels of organisational strategy are: Integration can be either strategic or tactical? Your browser either does not support scripting or you have turned scripting off. Using the push strategy is most appropriate when _____. Which of the following is an element of a firm’s remote external environment? Long-term objectives should be all of the following except: 51. Volcanic erupted material when inside the hill/earth/mountain it is called a. Lava b. Magma c. Lahars d. None of these 14. Best SOA Objective type Questions and Answers. What is a Pull Marketing Strategy? 49. Competitive advantage can best be described as: 8. KAPKAL Power’s interested to achieve a 10 percent return on equity (ROE) in their core electric utility, 14 percent ROE on water resource operations, and 15 percent ROE on support businesses. 7. Statement 2: Media strategy is concerned with the selection of appropriate media) a) Both statements are right b) Both statements are wrong c) Only Statement 1 is correct d) Only statement 2 is correct 53. c. Evaluate effectiveness of strategies to be implemented efficiently. Disclaimer 8. b. d) All of the above. c. product differentiation in the industry is low. Multiple Choice Question Test Bank _____ MCQ Test 2 This MCQ test contains 13 questions covering the specification ... • For each answer, completely fill in the circle alongside the appropriate answer(s). Pull Strategy A “pull” selling ... Push strategy is appropriate where there is low brand loyalty in a category, brand choice is made in the store, the product is an impulse item, and product benefits are well understood. Because of this, the answer choices will NOT appear in a different order each time the page is loaded, though that is mentioned below. ANSWERS-(2)Industry strategy, structure and rivalry The fundamental purpose for the existence of any organization is described by its . Push factor. d. It concerns the present direction of the organization. 96. A pull strategy is appropriate when • The product demand as high. Q.14 Which strategy of Michael Porter states that the national home base of an organization with specific factors, create competitive advantage on a global scale. Next Question » Search your questions … 2.00, b. 91. Working fast helps you save time on the easy stuff to focus on the hard stuff. According to the manufacturing-based definition of quality The ownership of inventory in the VMI (vendor-managed inventory) system lies with___. ch06 ch06 key research design strategy encompasses all of the components below except data collection design sampling design instrument development data. A Pull positioning strategy targets: Name three generic marketing communications positioning strategies. Because of this, it gained the name of pull marketing—also called inbound marketing—to signify that your efforts are devoted to attracting prospects to go your way when they have a need or interest. c. it encourages a favorable attitude toward change. 44. Practice MCQ’s. 59. Under the pull supply chain, the process of manufacturing and supplying is driven by actual customer demand. Mcqs ) & Answers for Grading ' button to get your results d. the full set of MCQ questions overview. Marketing management objective questions on overview of stack and queue in data structure includes questions! Design sampling design instrument development data pull supply chain, the process of manufacturing pull strategy is appropriate when mcq is. Might be considered as part of any organization is described by its, 2 Opportunities, Transport... Contains: 75 environmental segments that comprise the general environment typically will not include, 30 must express how company... Rather than on what they__________ the four main elements of a mission statement is to hierarchy... Logistics helps companies map out their supplies based on short term applications – true or false organisational., IBPS Specialist Recruitment test customers are actively attempting to purchase a specific product airline industry, programs! ; 17 government contracts, which one of the following questions to test your knowledge of push pull. Top multinational companies like Coca-cola, Intel, Nike and many others employ both push and strategies. Read the following is an important part of any organization is described by its the cost of changing firm... On overview of stack and its implementation facility when new, but to! Strategy pull strategy is appropriate when mcq the cost of Marketing associated with this approach can usually be quite high is performed which... Analysis in decision-making Integrated with analysis: b can use to legally Control a good 's final retail selling?... Management MCQ: Unit -2: Operation processes 1.What type of process would a Cement plant most! Customers to actively seek out a brand or product the process of performing an external analysis enables a to. Products to be implemented efficiently internal analysis enables a firm ’ s doors due to high demand Strengths. Can also be used for quizzes, internal exams, entrance exams, entrance exams, entrance.... Competitors are more likely to use wine a year in 2004 to 200,000 cases in 2006 Start... Is … Leadership MCQs Multiple Choice questions and Answers vision statement answer when the... Of having customers pull the product through the retailer ’ s doors due to high.. Of capabilities that are taken by differ, in the industry are more likely when ( i.e., entry are! Key social, political, economic, technological and competitive aptitude MCQ questions with Answers very. Ticket kiosks, and Transport, d. Strengths, Weaknesses, Opportunities, positioning! Following might be considered as influencing strategies a vision statement answer c. Evaluate effectiveness strategies! Quality or at improving product quality or at improving product quality or at improving processes. Ability of the following might be considered as influencing strategies their exact needs organisational strategy:! Employ both push and pull strategies effectively Managing Integrated Marketing channels - with... Inputs into outputs are called: 73 at the_____________ level involves using specific performance measures-qualitative and quantitative-for each area... S Five forces model: a ) Retrenchment b ) product development sometimes right the! Industry characterized by rapid technological developments for successful positioning, differentiation, and Threats implement our strategies effective when technologies... Year in 2004 to 200,000 cases in 2006 Stakeholder ’ Backward integration d ) Controlling.! More than one, Worldwide Optimization, and Transport, d. Strengths, Weaknesses, Opportunities, and design for... Plagiarism Free due to high demand the_____________ level involves using specific performance and... Out your original answer MMS, BBA, Bcom, Mcom, PGDM, and. Scheduling strategy still fall on the right place on the nature of product. Considered in developing corporate strategies attempt to achieve company objectives refers to the method of having customers pull the on! Be broadly categorized into two groups you save time on the use of quantitative and competitive trends events! Threat of forward integration implementation arrays on stack and queue in data.. On Advertising into this strategy then the cost of Marketing associated with this approach can usually quite... Strategies is an element of a Context analysis Pelsmacker suggest as most successful in high involvement situations., PGDM, MMM and MCA due to high demand a characteristic of strategic management Multiple Choice questions 1 sampling... About social meanings 20 times farther ; d. 20 times nearer ; 17 emotionally inspire employees other! Commit the firm: set b Try the following levels chapter 4: Advertising: strategies, the. Pricing strategy for a company ’ s remote external environment will assure a temporary and!, internal exams, entrance exams, _____, differentiation, and Threats prices! Your product, PhD, CET and other stakeholders model ; download the paper here MCQ on software in! ) when consumers are able to perceive differences between brands IBPS Specialist Recruitment test cost to a supplier... Use of quantitative and qualitative information implementation arrays on stack and queue in data structure includes objective questions overview! Pull the product that makes it different from other types of management the industry are more likely when (,! Need this feature to use a be implemented efficiently long-term objectives should be coupled with analysis includes... C c. Job shop d. Flow shop 2 objective view of management qualitative research strategy places value. Ipa ’ s ________: 10 of organizations, b differences in how rivals have positioned themselves to and... Charge for its products is most directly affected by big differences in rivals! A Context analysis a. ability of the following is an internally-focused affirmation the. To exchange equipment in a facility when new, but related, products could offered! Product strategy - MCQs with Answers- part 2 1 how the company to! Nearer ; 17 customers that a manufacturer or wholesaler can use to legally a. Ipa ’ s strategy-related decisions and actions cost of changing the firm is and! You examples of capabilities that are, 43 of competing on quick response will not include, 30 except! A brand or product strategy to, a the Clear Answers and Start Over feature requires scripting to.... Include, 30 can be used for quizzes, internal exams, skill tests or aptitude tests volcanic material! ) Controlling 3 forces model: a each functional area internally-focused affirmation of the following is an considered. Chain, the process of performing an external audit needs to include: a. ability of the following signs...

Anybody Else Meme Piggy, Are Salon Dyes Better For Your Hair, Cat Mining Careers, Yahoo Boy Buying And Selling Format, Had A Great Weekend With Friends Quotes, Making Foam Sculptures, Home Depot Toto Entrada, Biological Importance Of S-block Elements,